May 11, 2012
Feb 29, 2012
Best procedure to your site for a traffic spike
It’s a moment any site owner both looks forward to, and dreads: a huge surge in traffic to your site (yay!) can often cause your site to crash (boo!). Maybe you’ll create a piece of viral content, or get Slashdotted, or maybe Larry Page will get a tattoo and your site on tech tattoos will be suddenly in vogue.
Many people go online immediately after a noteworthy event—a political debate, the death of a celebrity, or a natural disaster—to get news and information about that event. This can cause a rapid increase in traffic to websites that provide relevant information, and may even cause sites to crash at the moment they’re becoming most popular. While it’s not always possible to anticipate such events, you can prepare your site in a variety of ways so that you’ll be ready to handle a sudden surge in traffic if one should occur:
Many people go online immediately after a noteworthy event—a political debate, the death of a celebrity, or a natural disaster—to get news and information about that event. This can cause a rapid increase in traffic to websites that provide relevant information, and may even cause sites to crash at the moment they’re becoming most popular. While it’s not always possible to anticipate such events, you can prepare your site in a variety of ways so that you’ll be ready to handle a sudden surge in traffic if one should occur:
- Prepare a lightweight version of your site.
Consider maintaining a lightweight version of your website; you can then switch all of your traffic over to this lightweight version if you start to experience a spike in traffic. One good way to do this is to have a mobile version of your site, and to make the mobile site available to desktop/PC users during periods of high traffic. Another low-effort option is to just maintain a lightweight version of your homepage, since the homepage is often the most-requested page of a site as visitors start there and then navigate out to the specific area of the site that they’re interested in. If a particular article or picture on your site has gone viral, you could similarly create a lightweight version of just that page.
A couple tips for creating lightweight pages: - Exclude decorative elements like images or Flash wherever possible; use text instead of images in the site navigation and chrome, and put most of the content in HTML.
- Use static HTML pages rather than dynamic ones; the latter place more load on your servers. You can also cache the static output of dynamic pages to reduce server load.
- Take advantage of stable third-party services.
Another alternative is to host a copy of your site on a third-party service that you know will be able to withstand a heavy stream of traffic. For example, you could create a copy of your site—or a pared-down version with a focus on information relevant to the spike—on a platform like Google Sites or Blogger; use services like Google Docs to host documents or forms; or use a content delivery network (CDN). - Use lightweight file formats.
If you offer downloadable information, try to make the downloaded files as small as possible by using lightweight file formats. For example, offering the same data as a plain text file rather than a PDF can allow users to download the exact same content at a fraction of the filesize (thereby lightening the load on your servers). Also keep in mind that, if it’s not possible to use plain text files, PDFs generated from textual content are more lightweight than PDFs with images in them. Text-based PDFs are also easier for Google to understand and index fully. - Make tabular data available in CSV and XML formats.
If you offer numerical or tabular data (data displayed in tables), we recommend also providing it in CSV and/or XML format. These filetypes are relatively lightweight and make it easy for external developers to use your data in external applications or services in cases where you want the data to reach as many people as possible, such as in the wake of a natural disaster.
Aug 18, 2010
Benifits Of Squidoo Lens Creation
Squidoo has become an excellent way for people to get their info out there to the public. Squidoo, basically, acts as a single web page dedicated to your topic. This includes text, pictures, video and most importantly, links. Squidoo links are also searched and indexed by search engines, in other words, squidoo offers do-follow links. Squidoo has become an effective way for many small and large businesses to get word of their product or service to an even larger audience.
What Squidoo Lenses Offer You:
- Ultra-quick indexing by search engines
- Quality and targeted squidoo traffic and more exposure for your product and services
- Additional ad revenue sharing program of squidoo
- Excellent source of PR. Our high quality content makes sure you get full value from your lenses
- Quality backlinks thus higher search engine rankings. Your lens gains good PR in the coming update
- Searchable lenses created on selected keywords, thus bringing organic traffic too
Jul 16, 2010
BHARAT RATNA
BHARAT RATNA
Bharat Ratna is the highest civilian honour, given for exceptional service towards advancement of art, literature and science and in recognition of public service of the highest order. The provision of Bharat Ratna was introduced in 1954. The last time this award was given was in 2008, to Pandit Bhimsen Joshi.
1) Pandit Bhimsen Joshi - Arts: 2008
2) Kumari Lata Dinanath Mangeshkar - Arts: 2001
3) Late. Ustad Bismillah Khan - Arts: 2001
4) Prof. Amartya Sen - Literature & Education: 1999
5) Lokpriya Gopinath (posth.) Bordoloi - Public Affairs: 1999
6) Loknayak Jayprakash (Posth.) Narayan - Public Affairs: 1999
7) Pandit Ravi Shankar - Arts: 1999
8) Shri Chidambaram Subramaniam - Public Affairs: 1998
9) Smt. M.S. Subbulakshmi - Arts: 1998
10) Shri (Dr.) A.P.J. Abdul Kalam - Science & Engineering. : 1997
11) Smt. Aruna Asaf (Posth.) Ali - Public Affairs : 1997
12) Shri Gulzari Lal (Shri) Nanda - Public Affairs : 1997
13) Shri Jehangir Ratanji Dadabhai Tata - Trade & Industry : 1992
14) Shri Maulana Abul Kalam Azad - Public Affairs : 1992
15) Shri Satyajit Ray - Arts : 1992
16) Shri Morarji Ranchhodji Desai - Public Affairs : 1991
17) Shri Rajiv Gandhi - Public Affairs : 1991
18) Sardar Vallabhbhai Patel - Public Affairs : 1991
19) Dr. Bhimrao Ramji Ambedakr - Public Affairs : 1990
20) Dr. Nelson Rolihlahla Mandela - Public Affairs : 1990
21) Shri Marudur Gopalan Ramachandran - Public Affairs : 1988
22) Khan Abdul Ghaffar Khan - Social Work : 1987 : Pakistan :
23) Shri Acharya Vinoba Bhave - Social Work : 1983 : India : Maharashtra
24) Mother Mary Teresa Bojaxhiu Teresa - Social Work : 1980
25) Shri Kumaraswamy Kamraj - Public Affairs : 1976
26) Shri V.V. Giri - Public Affairs : 1975
27) Smt. Indira Gandhi - Public Affairs : 1971
28) Shri Lal Bahadur Shastri - Public Affairs : 1966
29) Dr. Pandurang Vaman Kane - Social Work : 1963
30) Dr. Zakir Hussain - Public Affairs : 1963
31) Dr. Rajendra Prasad - Public Affairs : 1962
32) Dr. Bidhan Chandra Roy - Public Affairs : 1961
33) Shri Purushottam Das Tandon - Public Affairs : 1961
34) Dr. Dhonde Keshav Karve - Social Work : 1958
35) Pt. Govind Ballabh Pant - Public Affairs : 1957
36) Dr. Bhagwan Das - Literature & Education : 1955
37) Shri Jawaharlal Nehru - Public Affairs : 1955
38) Dr. M. Vivesvaraya - Civil Service : 1955
39) Shri Chakravarti Rajagopalachari - Public Affairs : 1954
40) Dr. Chandrasekhara Venkata Raman - Science & Engineering. : 1954
41) Dr. Sarvapalli Radhakrishnan - Public Affairs: 1954
(END)
Mar 15, 2010
Flim List Of Amir Khan up to 2010









| 2010 | three idiots | |
| 2008 | GHAJINI | |
| 2007 | TAARE ZAMEEN PAR | |
| 2006 | FANAA | |
| 2006 | RANG DE BASANTI | |
| 2005 | THE RISING | |
| 2001 | LAGGAN | |
| 2001 | DIL CHAHTA HAI | |
| 1999 | MANN | |
| 1999 | MELA | |
| 1999 | RISHTAA | |
| 1999 | SARFAROSH | |
| 1998 | GHULAM | |
| 1997 | ISHQ | |
| 1996 | RAJA HINDUSTANI | |
| 1995 | AATANK HI AATANK | |
| 1995 | AKELE HUM AKELE THUM | |
| 1995 | RANGEELA | |
| 1994 | ANDAZ APNA APNA | |
| 1994 | BAAZI | |
| 1994 | DIL HAI KE MANTA NAHIN | |
| 1994 | HUM HAI RAHI PYAR KE | |
| 1993 | DAMINI | |
| 1993 | HUM HAIN RAHI PYAR KE | |
| 1993 | PEHLA NASHA | |
| 1992 | JO JEETA WOHI SIKANDER | |
| 1992 | PARAMPARA | |
| 1992 | DAULAT KI JUNG | |
| 1992 | ISI KA NAAM ZINDAGI | |
| 1991 | AFSANA PYAR KA | |
| 1990 | AWWAL NUMBER | |
| 1990 | DEEWANA MUJH SA NAHIN | |
| 1990 | DIL | |
| 1990 | JAWANI ZINDABAD | |
| 1989 | LOVE LOVE LOVE | |
| 1989 | TUM MERE HO | |
| 1988 | QAYAMAT SE QAYAMAT TAK | |
| 1988 | RAAKH |


Mar 8, 2010
Benefits of Link Building Techniques
- PPC (pay-per-click) Links
Benefits:
PPC campaigns can be initiated within 1 day and can provide immediate traffic if required. Cost of traffic is relatively inexpensive when compared to traditional marketing methods. Target marketing can be very precise as link ads only appear on pages contextually relative to the ad. Traffic is generally pre-qualified due to the nature of clicking links - people are interested in or looking for what the link leads to.
PPC campaigns can be initiated within 1 day and can provide immediate traffic if required. Cost of traffic is relatively inexpensive when compared to traditional marketing methods. Target marketing can be very precise as link ads only appear on pages contextually relative to the ad. Traffic is generally pre-qualified due to the nature of clicking links - people are interested in or looking for what the link leads to.
- Purchasing Links on Other Relevent Sites
Benefits:
Link purchasing provides direct traffic that is typically pre-qualified since links are generally purchased and placed on sites with content relevant to the link - users are already on these sites for topical interest. Non-PPC links from outside sites also provide value to SEO as search engines value links highly in their ranking algorithms. Also, you can control what the link text says, which is also very helpful to search engine optimization.
Link purchasing provides direct traffic that is typically pre-qualified since links are generally purchased and placed on sites with content relevant to the link - users are already on these sites for topical interest. Non-PPC links from outside sites also provide value to SEO as search engines value links highly in their ranking algorithms. Also, you can control what the link text says, which is also very helpful to search engine optimization.
- Directory Listings
Benefits:
Directory listings such as; Yahoo directory, DMOZ, Best-Of-The-Web.org, business.com, bCentral.com, etc. provide very valuable links as they can be implemented relatively easily, and inexpensively (some charge an annual fee). In addition to the major directories, it is also beneficial to be listed in industry directories and local 'yellow-pages' type directories, etc. Search engines consider links from trusted directories to be the one of the most valuable types of links they categorize - these directories are well-established, well-visited, well-maintained, and useful resources - they are "trust-worthy", so if they link to you, you must also be "trust-worthy".
Directory listings such as; Yahoo directory, DMOZ, Best-Of-The-Web.org, business.com, bCentral.com, etc. provide very valuable links as they can be implemented relatively easily, and inexpensively (some charge an annual fee). In addition to the major directories, it is also beneficial to be listed in industry directories and local 'yellow-pages' type directories, etc. Search engines consider links from trusted directories to be the one of the most valuable types of links they categorize - these directories are well-established, well-visited, well-maintained, and useful resources - they are "trust-worthy", so if they link to you, you must also be "trust-worthy".
- Association Listings
Benefits:
Association links are very similar to the benefits of directory links, and although they are generally free they typically take longer to be implemented (they're free!). Examples of association links are: Chamber of Commerce, Board of Trade, industry associations and organizations, clubs, committees, sports teams, arts and entertainment groups, social groups, ethnic and cultural groups, pensioner associations, environmental groups, etc... these association websites are typically well-established, focused, maintained, and useful resources - they are "trust-worthy", so if they link to you, you must also be "trust-worthy".
Association links are very similar to the benefits of directory links, and although they are generally free they typically take longer to be implemented (they're free!). Examples of association links are: Chamber of Commerce, Board of Trade, industry associations and organizations, clubs, committees, sports teams, arts and entertainment groups, social groups, ethnic and cultural groups, pensioner associations, environmental groups, etc... these association websites are typically well-established, focused, maintained, and useful resources - they are "trust-worthy", so if they link to you, you must also be "trust-worthy".
- Competitor Analysis
Benefits:
This is an excellent method of determining a source of links that are recognized to be highly valued by the search engines. Doing a "link:www.competitorsite.com" link check reveals who links to your competitors. After doing a little research, you can determine which of these sites will most probably link to you, and that will also pass on a high amount of "trust" value - also known as "TrustRank". If a request for a link from this type of site is fulfilled, your overall "trust-worthiness" increases, thus increasing your rank in the search engines, beating out your competitors, using their resources. :)
This is an excellent method of determining a source of links that are recognized to be highly valued by the search engines. Doing a "link:www.competitorsite.com" link check reveals who links to your competitors. After doing a little research, you can determine which of these sites will most probably link to you, and that will also pass on a high amount of "trust" value - also known as "TrustRank". If a request for a link from this type of site is fulfilled, your overall "trust-worthiness" increases, thus increasing your rank in the search engines, beating out your competitors, using their resources. :)
- Outside Blogs
Benefits:
Benefits of links from outside blogs are can be numerous, but generally; popular blogs can drive a flood of traffic over-night through one link. As the blog post ages traffic will subside, but, the link remains - thus passing on its "trust value". Outside blogs generally link to corporate sites for specific reasons such as; news items, resources, references, and for items of interest. Creating these 'reasons' on your site increases probabilities of a blogger noticing your 'reason', then linking to you, which, because blogs are read by other bloggers, creates the potential of acquiring more links from other blogs. Blogs typically spread links in a viral nature.
Benefits of links from outside blogs are can be numerous, but generally; popular blogs can drive a flood of traffic over-night through one link. As the blog post ages traffic will subside, but, the link remains - thus passing on its "trust value". Outside blogs generally link to corporate sites for specific reasons such as; news items, resources, references, and for items of interest. Creating these 'reasons' on your site increases probabilities of a blogger noticing your 'reason', then linking to you, which, because blogs are read by other bloggers, creates the potential of acquiring more links from other blogs. Blogs typically spread links in a viral nature.
- Corporate Blogging
Benefits:
Creating your own corporate blog has many marketing benefits in itself, but in addition to the main benefits of links from your own corporate blog (direct traffic, passing on 'TrustRank'), you have complete control over frequency, position, and function of the links (link text) within your posts that point to your main site.
Creating your own corporate blog has many marketing benefits in itself, but in addition to the main benefits of links from your own corporate blog (direct traffic, passing on 'TrustRank'), you have complete control over frequency, position, and function of the links (link text) within your posts that point to your main site.
- Press Releases
Benefits:
Press releases are typically posted on "trusted" news syndication sites, as well as local and regional, or industry specific news sites. Because most often you will have written the release - if not edited - it will allow you the flexibility of keyword placement and usage as link text. News sites are generally well-established, well-visited, well-maintained, and useful resources - they are "trust-worthy", so if they link to you, you must also be "trust-worthy".
Press releases are typically posted on "trusted" news syndication sites, as well as local and regional, or industry specific news sites. Because most often you will have written the release - if not edited - it will allow you the flexibility of keyword placement and usage as link text. News sites are generally well-established, well-visited, well-maintained, and useful resources - they are "trust-worthy", so if they link to you, you must also be "trust-worthy".
- Article Syndication
Benefits:
The benefits of links from article syndication are numerous in addition to the general benefits of syndication including; increased brand awareness, establishing your site as an authoritative resource, and relationship building. The benefits of links from your syndicated articles are;
1. Direct traffic to your site through 'by-line' or 'signature' links where author credits are given
2. Links increase your TrustRank on major search engines - increasing rankings
3. Articles can have multiple links to your site, allowing you more control to use variations of keyword text for maximum semantic saturation
4. Articles are typically archived thus maintaining the lifespan of the links
5. Articles syndicated on high PageRank sites (not only get ranked well so your article gets increased exposure) - they provide your site with increased PageRank through the links
The benefits of links from article syndication are numerous in addition to the general benefits of syndication including; increased brand awareness, establishing your site as an authoritative resource, and relationship building. The benefits of links from your syndicated articles are;
1. Direct traffic to your site through 'by-line' or 'signature' links where author credits are given
2. Links increase your TrustRank on major search engines - increasing rankings
3. Articles can have multiple links to your site, allowing you more control to use variations of keyword text for maximum semantic saturation
4. Articles are typically archived thus maintaining the lifespan of the links
5. Articles syndicated on high PageRank sites (not only get ranked well so your article gets increased exposure) - they provide your site with increased PageRank through the links
- Quality Content Generation
Benefits:
In producing quality content on your site, you produce a reason for others to link to you. There are many methods of producing quality content for your site, but some well proven examples are; top-ten lists, helpful tools, noteable news items, expert advice, surveys/studies, reviews, interviews and more. The benefits of links derived from creating quality content are; links usually point to the resource page - providing 'deep-linking', these links are usually keyword saturated (by nature - they describe your content), the link anchor text is usually varied due to multiple sources - avoiding spam penalties.
In producing quality content on your site, you produce a reason for others to link to you. There are many methods of producing quality content for your site, but some well proven examples are; top-ten lists, helpful tools, noteable news items, expert advice, surveys/studies, reviews, interviews and more. The benefits of links derived from creating quality content are; links usually point to the resource page - providing 'deep-linking', these links are usually keyword saturated (by nature - they describe your content), the link anchor text is usually varied due to multiple sources - avoiding spam penalties.
- Social Networking Sites
Benefits:
Links from social networking sites have huge benefits, if they are in the right place. Social networking sites like MySpace, Digg.com, del.ico.us, etc. can provide enormous amounts of direct traffic if they are on popular pages, and because these sites are highly regarded and trusted by the search engines, these links pass on trust value for SEO purposes as well.
Links from social networking sites have huge benefits, if they are in the right place. Social networking sites like MySpace, Digg.com, del.ico.us, etc. can provide enormous amounts of direct traffic if they are on popular pages, and because these sites are highly regarded and trusted by the search engines, these links pass on trust value for SEO purposes as well.
- Reciprocal Links on Related Sites
Benefits:
If links are traded between sites of relevant or related topics, this can add value to the score of your page since the topic of the page linking to you is a major factor considered for rankings by the search engines. Be aware not to trade links for the sake of garnering more links - this can hurt your ranking if too may are 'off-topic' (this is a spam indicator). Reciprocal links must be traded on the basis of providing mutual traffic within a related field. These links generally establish both sites as helpful resources in the eye of users.
If links are traded between sites of relevant or related topics, this can add value to the score of your page since the topic of the page linking to you is a major factor considered for rankings by the search engines. Be aware not to trade links for the sake of garnering more links - this can hurt your ranking if too may are 'off-topic' (this is a spam indicator). Reciprocal links must be traded on the basis of providing mutual traffic within a related field. These links generally establish both sites as helpful resources in the eye of users.
- Partner Websites
Benefits:
The benefits of links from partner websites such as; strategic partners, suppliers, contractors, etc. are much the same as reciprocal links mentioned above, but these links typically instill a higher level of trust in the user because they signify 'partnership' - this is the ultimate level of trust, next to self. Partner links also produce many of the general benefits of linking such as direct traffic, increased trust by search engines, longevity, etc.
The benefits of links from partner websites such as; strategic partners, suppliers, contractors, etc. are much the same as reciprocal links mentioned above, but these links typically instill a higher level of trust in the user because they signify 'partnership' - this is the ultimate level of trust, next to self. Partner links also produce many of the general benefits of linking such as direct traffic, increased trust by search engines, longevity, etc.
- "Link-To-Us" Action Items
Benefits:
Every website serious about link building MUST have a readily apparent 'link-to-us' call-to-action item. This can be in the form of a page with a very simple request to have others link to your site, or the page can contain more complex suggestions for linking to you. You can provide banners, pre-scripted links, link suggestions, or as mentioned - a simple request. The benefit of offering the link code is that you control what the link says - the link anchor text. The benefit of having others create their own link from your suggestions is that this creates variation in the links pointing to your site - which is desired - it is more natural. Also, just having this type of call-to-action item inherently increases the probability of others linking to you - you're 'suggestive selling'.
Every website serious about link building MUST have a readily apparent 'link-to-us' call-to-action item. This can be in the form of a page with a very simple request to have others link to your site, or the page can contain more complex suggestions for linking to you. You can provide banners, pre-scripted links, link suggestions, or as mentioned - a simple request. The benefit of offering the link code is that you control what the link says - the link anchor text. The benefit of having others create their own link from your suggestions is that this creates variation in the links pointing to your site - which is desired - it is more natural. Also, just having this type of call-to-action item inherently increases the probability of others linking to you - you're 'suggestive selling'.
- Link-Baiting
Benefits:
Link-baiting is becoming regarded as one of the most effective methods of link building, but, it is also one of the most difficult to perform effectively. Here are the benefits, and thusly the reasons why link-baiting has it's difficulties:
1. If the link-bait is valuable, acquiring links is very easy to do - no requesting or direct soliciting is required.
2. Quality link-bait produces exponential growth in link development from an initial original effort, most times very rapidly.
3. With exponential link growth comes expontential direct traffic through those links.
4. The resultant linking structure or tree is very organic, natural - not recognizable or identifiable as contrived for SEO purposes.
5. Links resulting from link-baiting are typically from websites that are updated regularly - like blogs, forums and news, and these types of sites are generally well trusted by users and search engines, thus passing their trust on to you.
6. Link-bait links are typically deep-linked to a key 'bait' page within the site, rather than the home page. This is good for passing PageRank to inner pages.
7. If properly executed, the sheer volume of links created alone can produce the greatest ROI than any other link building technique.
Link-baiting is becoming regarded as one of the most effective methods of link building, but, it is also one of the most difficult to perform effectively. Here are the benefits, and thusly the reasons why link-baiting has it's difficulties:
1. If the link-bait is valuable, acquiring links is very easy to do - no requesting or direct soliciting is required.
2. Quality link-bait produces exponential growth in link development from an initial original effort, most times very rapidly.
3. With exponential link growth comes expontential direct traffic through those links.
4. The resultant linking structure or tree is very organic, natural - not recognizable or identifiable as contrived for SEO purposes.
5. Links resulting from link-baiting are typically from websites that are updated regularly - like blogs, forums and news, and these types of sites are generally well trusted by users and search engines, thus passing their trust on to you.
6. Link-bait links are typically deep-linked to a key 'bait' page within the site, rather than the home page. This is good for passing PageRank to inner pages.
7. If properly executed, the sheer volume of links created alone can produce the greatest ROI than any other link building technique.
Benefits of Links and Link Buildings
- Links ARE Usability
Foremost, links provide simple navigation between documents on a website. But in addition to regular site navigation, links dramatically increase the usability of site information since words within an article can be linked - or extended out in a tree-like manner - to many other documents of importance, like definitions, resources and items of interest, on-going, without interrupting the flow of the originating concept.
Links make your site - and the internet - more usable, and useful.
Links make your site - and the internet - more usable, and useful.
- Links Create Direct Traffic
Clicking a link from a trusted source is one of the most popular ways for people to find a new website. If a user is on a website they trust, they are likely to follow links that it recommends - or at the least, users will follow links that make the destination site appear to provide some valuable information.
More links = more traffic.
More links = more traffic.
- Links Build User Trust in You
If users see a link to you on a popular or respected site, their level of trust in what you say or what you offer is likely to be higher. MySpace generates more traffic to eBay and Amazon than MSN search does - because navigating through MySpace is about trusting what 'friends' recommend. Blogs create this same link-trust factor. Blog readers have a certain 'trust' in the author.
Word-of-mouth is the best advertising there is.
Word-of-mouth is the best advertising there is.
- Links Build Search Engine Trust in Your Site
There is no doubt that link score is one of the most important factors the major search engines consider when determining where websites are ranked. The reasoning is simple: if you have many links pointing to your site from other sites, your content must contain quality, important information. A link is like a vote. Although links from important 'authority' sites carry more 'vote weight', ultimately, total 'link/vote score' is one of the heaviest algorithmic factors considered in rankings.
Sites with links from trusted sites are 'trust-worthy'.
Sites with links from trusted sites are 'trust-worthy'.
- Links Tell Search Engines and Users What Your Pages Are About
To determine what a web page is about search engines look at a few critical elements on a web page, but just as important (if not more) is the text used in links that point to your page - from within your site and from outside sites. E.G.: If a page has 10 links from outside sites, and each link uses the word 'pizza' as the link text, it stands to reason that the page is about pizza. You could probably determine the page topic without even looking at the page. And, most likely, the link text is why users clicked the link in the first place.
If you could describe yourself in two words, what would they be?
If you could describe yourself in two words, what would they be?
- Links Establish Your Site in 'Communities'
Typically, the types of sites that easily offer and create links to your site are community type sites that are updated on a regular basis, either by a main administrator, or by users themselves. Examples are; blogs, forums, wikis, MySpace, and other social networking sites. See MySpace example in point #3. Communities are based in trust.
"Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has." - Margaret Mead
"Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has." - Margaret Mead
- Links Are Free Advertising
Unless you've paid for your link - it is free advertising for you.
That was simple, eh?
That was simple, eh?
- Links Are Trackable and Provide Market Intelligence
There are a few methods of determining who links to you, and this information can be very valuable in providing market intelligence such as;
- competitor strengths/weaknesses (find out who links to them, request a link)
- consumer/user opinion (what are people saying about you/competitors on blogs/forums)
- potential suppliers (industry insiders who liked/linked to your site)
- source of testimonials
- reveals potential PR hazards (negative posts/links)
- reveals strategic partnerships (next point)
- competitor strengths/weaknesses (find out who links to them, request a link)
- consumer/user opinion (what are people saying about you/competitors on blogs/forums)
- potential suppliers (industry insiders who liked/linked to your site)
- source of testimonials
- reveals potential PR hazards (negative posts/links)
- reveals strategic partnerships (next point)
To determine who links to you, you can first check your traffic logs for 'referrers'. Once seeing who has generated some traffic for you, you can find out who the search engines have listed that link to you. Here's how you can check:
- at Goolge, search: link:www.yoursite.com
- at Yahoo and MSN, search: linkdomain:www.yoursite.com
Find out who, what, where, when, why, how - and use it.
- at Goolge, search: link:www.yoursite.com
- at Yahoo and MSN, search: linkdomain:www.yoursite.com
Find out who, what, where, when, why, how - and use it.
- Links Reveal Strategic Partnerships
Upon reviewing your traffic logs or doing a simple link check on any of the major search engines (as mentioned above) you may encounter some sites that link to you that can reveal sources of mutual benefit, such as;
- marketing partnerships (develop reciprocal ad campaign)
- service or product suppliers
- potential employees
- potential contractors
- or for support/education/help
"There's GOLD in them there hills..."
- marketing partnerships (develop reciprocal ad campaign)
- service or product suppliers
- potential employees
- potential contractors
- or for support/education/help
"There's GOLD in them there hills..."
- Links Are Assets - They Add Value to Your Property
Your website is your internet property, and it has value. What gives your website saleable value (typically) is the amount of traffic the site can generate. As we've shown, links are one of the most important factors in generating substantial website traffic, search engine rankings, trust, publicity, market intelligence and more. A substantial link network offers significant value to the overall package when determining a website's value.
The marketplace creates the asset, and its value.
The marketplace creates the asset, and its value.
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